Domains are the digital real estate that represents your brand online. Choosing the right one has a huge impact on your SEO success. In the early 2000s, businesses realized that including their target keywords in their domain name was a ticket to ranking top of Google. However, this practice became too widespread and Google released an update to penalize EMD websites in 2012. But despite the algorithmic penalties, exact match domains still...
Choosing a domain name for a blog that covers multiple topics can be challenging, as you want the name to accurately reflect the breadth of content that will be covered. Best Practices for Choosing a Domain Name for a Blog that Covers Multiple Topics Here are a few tips to help you choose a domain name that will work for your blog: Keep it short and memorable: A short, easy-to-remember domain name will make it more likely that people will be...
Selecting a domain name that best represents your business at an attractive price can be one of the first steps toward building an effective website, and working with an outstanding domain registrar is key in finding it. ICANN-accredited domain registrars offer a range of extensions, from top-level domains and those for specific industries or countries to country specific extensions. When shopping around for domain registrars make sure you...
Domain names can be thought of as digital real estate - and premium domain names as prized trophy properties. They convey an immediate message that resonates with consumers while helping businesses meet their branding and commercial goals. Premium domains leave an indelible mark on their customers. Their short and catchy names make them easy for customers to remember, and many contain or feature relevant business keywords. Increased Visibility...
Threat actors often register domain names in bulk. So when a malicious website gets blacklisted, they still have loads of backup domains. For this reason, domain names are a valuable source of threat intelligence. Organizations can further enrich this particular intelligence source by looking into domain history ownership records. With historical WHOIS data, more context is given to domain intelligence, making crucial business processes such as...
Organizations rely on their marketing managers to jumpstart their online success. Aside from allocating budgets for campaigns, managers also have to make sure their activities garner returns on investment (ROIs) and increase their companies’ profitability. And those who want to make the most out of their well-developed campaigns can find value in domain data from sources like WHOIS Database Download and API. A database offers a lot of room...
One of the main challenges for threat intelligence service providers nowadays is determining which sources they should use or compile in their solutions for optimal results. Just like any data analytics tool, the value of threat intelligence platforms will highly depend on what’s been put into them. In fact, you may have all the features to detect threats and even the best experts in the industry to help with interpretation and still have a...
Many years ago, a sturdy firewall was all that a company needed to keep itself safe from external threats. This tool was what sat between the outside world and the inner network, examining ports and protocols to decide what can go in and what stays out. Then things started to change, as they always do. Then there were new threats capable of gaining entry into applications and systems, and open ports became threat entry points, making the...
Many modern enterprises today have found Security Information and Event Management (SIEM) tools to be invaluable. The reason for this is that these tools have become the eyes and ears of cybersecurity teams, providing them with the ability to identify network concerns and monitor threats. Yet even the most popular SIEM tool lacks the capability to understand key aspects of a cyber attack, which is crucial for overall situational awareness. This...
1985 saw the registration of first domain name, Symbolics. Since then, the internet has come a long way. The birth of the digital era gave way to a new type of entrepreneur, the one who has been riding the wave of the internet boom by investing in domain names. Yes, we are talking about Domain Investors, or Domainers! Over the years, domain name investment has contributed significantly to making smart investors who have foreseen trends,...
